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Digital Analytics & CRM Strategist

Location: Johnston, Iowa
Type: Full-Time

We’re looking for a Digital Analytics & CRM Strategist in the Central Iowa/Des Moines area, who brings together analytical thinking, marketing expertise, and a strong problem-solving mindset. This role is ideal for someone who loves digging into data, uncovering insights, and shaping strategy, while also rolling up your sleeves to execute within HubSpot CRM hubs. You’ll play a key role in how we use data across client work, campaigns, and internal initiatives, helping uncover performance trends, drive smarter decisions, and create greater clarity across our marketing efforts every day.

What You’ll Do

Turn Data Into Direction

    • Build and evolve how we collect, structure, and analyze marketing data
    • Translate performance metrics into clear insights and actionable recommendations
    • Create dashboards and reporting that clients and teams actually use

Drive Campaign Performance

    • Partner with internal teams to plan, execute, and optimize integrated digital campaigns
    • Implement tracking strategies (UTMs, tagging, attribution) to measure what matters
    • Run A/B tests and continuously refine campaigns to improve outcomes

Connect the Dots

    • Integrate data across platforms: HubSpot CRM, analytics tools, ad platforms, and more
    • Identify trends, uncover opportunities, and solve complex marketing challenges
    • Present insights in a way that’s clear, compelling, and impactful
    • Proactively manage database health through routine data cleanup, segmentation updates, and CRM maintenance

Optimize HubSpot CRM Strategy

    • Ensure data quality, consistency, and usability across systems
    • Collaborate on enhancing HubSpot CRM and marketing automation efforts, including lead scoring, segmentation, and lifecycle management
    • Develop nurture strategies and workflows that move prospects through the funnel

What You Bring

    • 5+ years of experience in digital analytics, marketing data, or related field
    • Hands-on experience with HubSpot CRM (Salesforce a plus)
    • Strong understanding of digital marketing performance metrics and attribution
    • Experience working with tools like Google Analytics, Google Tag Manager, and digital ad platforms
    • Advanced skills in Excel/Google Sheets and comfort working with large datasets

Bonus Points If You Have

    • Experience with data visualization tools (Tableau, Looker Studio, Domo, etc.)
    • Working knowledge of SQL, Python, or R
    • Agency experience or comfort managing multiple clients/projects
    • Familiarity with HTML/CSS or website structure

What It’s Like to Work Here

    • Employee-Owned (ESOP): Your work directly contributes to our shared success
    • Collaborative Culture: Smart, supportive teammates who genuinely enjoy working together
    • Growth-Focused: We invest in your development and encourage new ideas
    • Meaningful Work: You’ll see the impact of your work in real client outcomes

Why This Role Matters

This isn’t just a reporting role. It’s a strategic seat at the table. Your insights will influence decisions, shape campaigns, and help define how we grow as an agency.

If you’re someone who gets excited about connecting data to real-world impact, and wants to be part of a team that values both results and people, you’ll fit right in.

Apply Now

Graphic Designer

Location: Johnston, Iowa
Type: Full-Time
Pay Scale: $40,000 – $55,000 annually, based on experience and qualifications.

AKC Marketing…a 100% Employee-Owned company, is seeking a talented graphic designer who can take concepts and ideas and create visual representations in both print and electronic media. The ideal candidate will have expert knowledge of current design software and be skilled in every step of the design process, from concept to final deliverable. Collaborating with multiple teams across the company, the graphic designer should be able to take written or spoken ideas and convert them into a design that connects. The successful candidate will have a thorough understanding of branding and marketing and be able to find the right style and layout for every project.

Objectives of This Role:

  • Work on a wide range of projects and media, using various software programs to visualize and develop innovative graphic designs that meet business goals
  • Obtain input from managers to ensure that designs meet organizational standards and brand expectations, express ideas accurately, and represent the company or client appropriately
  • Work independently as well as cooperatively with the marketing team to meet deadlines, stay within budget, and schedule project implementation based on workload, which may include five or more simultaneous projects
  • Examine existing processes, identify flaws, and create solutions that improve design capabilities
  • Update and maintain internal file management for creative projects

Responsibilities:

  • Collaborate, brainstorm, and strategize with multiple teams or clients on a wide range of materials that may include web pages, social media, presentations, programming collateral, signage, internal communications, newsletters, and marketing materials
  • Translate strategic direction into high-quality design within an established brand identity
  • Develop concepts and execute original content by determining the ideal usage of color, text, font style, imagery, and layout
  • Manage the design process for all project materials, from concept, through production, to final delivery

Required Skills and Qualifications:

  • Exceptional creativity, innovative design skills and an attention to detail
  • Experience (academic and professional) with design software, including Adobe Creative Suite (InDesign/Illustrator/Photoshop/After Effects) and Microsoft Office Suite (PowerPoint/Word/Excel)
  • Excellent communication and presentation skills
  • Organizational and time-management skills for meeting deadlines in a fast-paced environment
  • The ability to work on multiple projects simultaneously with tight deadlines
  • Desire to learn, understand and apply new technologies

Minimum Requirements:

  • Three or more years of experience in professional graphic design, preferably with a creative or marketing agency
  • Degree in Graphic Design or equivalent combination of education and relevant experience
  • Proficient in Adobe Creative Suite (InDesign/Illustrator/Photoshop/After Effects) and Microsoft Office Suite (PowerPoint/Word/Excel)
  • The ability to work on multiple projects simultaneously with tight deadlines
  • Knowledge of interactive design, graphic and animation design, web and mobile browser capabilities

What It’s Like to Work Here

Employee-Owned (ESOP): Your work directly contributes to our shared success
Collaborative Culture: Smart, supportive teammates who genuinely enjoy working together
Growth-Focused: We invest in your development and encourage new ideas
Meaningful Work: You’ll see the impact of your work in real client outcomes

Apply Now
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